Google vs Yahoo Competition what does it all mean?
February 10th, 2008Yahoo Inc., to Reject Microsoft Offer, May Find Few Options (Update 2) according to Bloomberg.
http://www.bloomberg.com
Feb. 10 (Bloomberg) — Yahoo! Inc., the Internet company that has failed to crack Google Inc.’s dominance of Web search, plans to reject a $44.6 billion takeover bid from Microsoft Corp.,…
“Together, Microsoft and Yahoo would control more than a quarter of the market for animated ads and colorful display banners at the top of Web pages. Google hasn’t made much progress there, giving the combined company a way to challenge Google and start going after emerging markets such as mobile-phone ads.” states Ari Levy and Zachary R. Mider.
The continuing battle for domination in the search engines continues as that is business. The take away is do not be afraid of competition. Competition is good for marketing and creative products come out of the competition. I had a strategy call with a business owner who was very concerned similar businesses were coming into the neighborhood.
As a business owner your competition is not your enemy. As my friend and mentor Joe Polish’s company slogan states “Eat Your Competition Alive.” Stop fearing competition; observe your competition and then get proper marketing advice to position your business as the logical choice to do business with in the area. Joe Polish is a genius. For more information:
www.joepolish.com
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