Watch this YouTube video and what two words does each player ask? If you answered, “Pick me” then you are right. What lessons can you take into your business from these NFL players?

BUSINESS STRATEGY TIPS: Why should your customer, client or patient pick your business or service to do business with you?

What are you doing to stand out in your market?

How are you branding yourself?

How are you cost-effectively using your marketing budget?

What lead generation tools are you utilizing to bring customers in the door?

While economic times are tough and scary this is also the greatest opportunity for growth in your business because most of your competition will react with fear and some will cut their marketing campaigns by at least 50%.

It is prudent to watch expenses and trim the fat. However successful businesses know it is the marketing that is the fuel that runs a clean engine.

The clock is ticking. Why can’t you hear it because you are living in fear like we all are. But what makes 1% of the population make 96% of the income in the world. They take MASSIVE action on a consistent basis and understand there is risk but it is worth it. You must make a decision and act on it or the opportunity will pass you by.

I know what I am asking is hard but if change isn’t going to come this year then when will it for you?
Join the Group and see what will happen.

You must decide if you are going to start the new year with a plan or with a prayer? Last year you probably set some goals and made promises to yourself and ended up with unmet goals. Are you going to repeat history, OR are you finally going to create history?

Right now, I ask you to believe in something that only involves clicking the Join button ” I Miss My Daddy” Facebook Group. You have the opportunity to turn your dreams into reality but it starts from a place of changing your thought process. This Group is not about me it is for YOU. I started this Group because everything is so negative we need positive energy. Nothing will change for you unless you take the first step.

You are staring down the barrel of an incredible opportunity to begin the year full of hope and all you have to do is say YES, I’m ready to make 2009 the best year of my life.

Click the join me link and join me and see what happens.

What happens next in the internet world could mean hundreds or thousands of dollars lost… I can’t open the PDF with the code provided in the sales letter. Three more attempts and I stop trying. Your customers will not be as patient. Guaranteed!

Something goes very wrong: a break down in communication or the internet…it doesn’t matter. I could not view the information so a sale is lost. You can’t afford to have that occur in your business. What went wrong?

Marketing Product Launch Tips

1) It doesn’t matter if you are making it too hard for your customers to do business with you then you are leaving thousands of dollars on the table.
2) When a product launches or in the internet marketing world relaunches several times you’d had better have a key person on board during the entire launch who can correct the problem immediately.
3) At the very least utilize a hired represntative who can interact with your customer immediately.

Now is the time to evaluate and change things while it is a slow time of year. Make it brain dead simple. The show ‘Are You Smarter Than A Fifth Grader’ I have said for a long time should be renamed ‘Are You Smarter Than A First Grader’.

And unfortunately no matter how we try to make it simple for our customers we have to break it down even more. You do that by testing and retesting EVERYTHING.

What is the ‘Acres Of Diamonds Principle’. It is one of the most powerful unforgettable stories that has impacted my life tremendously. One of the most interesting Americans who lived in the 19th century was a man by the name of Russell Herman Conwell. He was born in 1843 and lived until 1925. He was a lawyer for about fifteen years until he became a clergyman.

One day, a young man went to him and told him he wanted a college education but couldn’t swing it financially. Dr. Conwell decided, at that moment, what his aim in life was, besides being a man of cloth – that is. He decided to build a university for unfortunate, but deserving students. He did have a challenge, however. He would need a few million dollars to build the university. For Dr. Conwell, and anyone with a real purpose in life, nothing could stand in the way of his dream.

Several years before this incident, Dr. Conwell was tremendously intrigued by a true story – with its ageless moral. The story was about a farmer who lived in Africa and through a visitor became tremendously excited about looking for diamonds.

Diamonds were already discovered in abundance on the African continent and this farmer got so excited about the idea of millions of dollars that he sold his farm to head out to the diamond line. He wandered all over the continent, as the years slipped by, constantly searching for diamonds, and wealth, which he never found. Eventually he went completely broke and threw himself into a river and drowned.

Meanwhile, the new owner of his farm picked up an unusual looking rock about the size of a country egg and put it on his mantle out of curiosity. A visitor stopped by and in viewing the rock practically went into terminal convulsions. He told the new owner of the farm that the funny looking rock on his mantle was about the biggest diamond that had ever been found. The new owner of the farm said, “Heck, the whole farm is covered with them” – and sure enough it was.

The farm turned out to be the Kimberly Diamond Mine…the richest the world has ever known. The original farmer was literally standing on an ‘Acres of Diamonds’ until he sold his farm. Dr. Conwell learned from the story of the farmer and continued to teach its’ moral. Each of us is right in the middle of our own ‘Acre of Diamonds’ if only we would realize it and develop the ground we are standing on before charging off in search of greener pastures.

Dr. Conwell told this story many times and attracted enormous audiences. He told the story long enough to have raised the money to start the college for underprivileged deserving students. In fact, he raised nearly six million dollars and the university he founded, Temple University in Philadelphia. When Doctor Russell H. Conwell talked about each of us being right on our own ‘Acre of Diamonds’, he meant it. This story does not get old… it will be true forever… Opportunity does not just come along – it is there all the time – we just have to see it.

I am grateful for Russell Conwell’s vision to make education affordable to individuals (like me) who did not have the money to attend college. What is in your backyard? In today’s economy it cannot be stressed enough now is the time to look for your Acre Of Diamonds.

P.S. On a personal note my Acres of Diamonds #1 raving fan was Edward Winder, who helped me believe anything was possible. This post is in loving memory of Edward Winder whose birthday is today.

To the remaining students he said turn over your test. And the test read, “Congratulations you have just earned an A.”

The problem with business owners is they are willing to accept the C too often and just get by instead of fighting for the A. What grade is your business? Are you accepting we are in a recession time so coasting is ok. History teaches us the economy has dips but always recovers.

Stop waiting…be aggressive and never stop marketing. Stop leaving money on the table for your competitors to gain the edge.

The average selling price for a single Super Bowl XLII ticket was $4,451 yesterday on resale site StubHub.com – about $450 more than last year – but asking prices ran as high as $18,500 for one main premium seat at the University of Phoenix Stadium in Glendale, Ariz.

Scottsdale, AZ saw over 1 million additional visitors which helped all the local establishments see increased revenues.
If a superbowl ticket can run as high as $18,000, those people are paying for the “experience” to be there.

What is your business doing to make sure your customer has an “experience” while doing business with you that will unforgettable and make the customer pay more money to do business with you in the future.

I am a big fan of “The Donald” because he does not let adversity keep him down. I do however believe everyone is equipped to make money but it is all about attitude.   You must have a certain mindset.  You must take action and not stay in the same place for too long because if you do, you stop learning. 

Ask yourself these questions, “When will I take action?”  When will I turn the corner and do things a different way?” Now look in the mirror and repeat your answers.  Watch the difference in how you look and feel if you make strong commitments to take action and if you cannot look in the mirror and say it…Then keep going back to that mirror until you can.

If you were to ask fifteen (15) influential experts what’s necessary to become successful in an online or offline business, there’s no doubt you’d get quite an assortment of answers.The advice from the various gurus would vary tremendously of what they considered “most important” to succeed with an on-line and offline business.You would hear advice: you must write long sales letters vs. short sales letters; you need a website; the opt-in box must be on the first page of the website; the money is in the list; postcard marketing is the best direct mail approach; you must become a professional speaker; you must have you own products to sell; you must have an affiliate program to make money; you need a PR firm to market your product(s); the money is in high-priced seminars….And the advice goes on and on… The fact is that growing a successful business will likely require many of those items eventually, and more. But there IS one item, one single aspect of success that seems to be true for all businesses that you must be ready to tolerate that it takes a lot of trial and error and false starts of what appear to be the direction to take in your business.

However, if you preserve, keep a positive attitude, have quantifiable results to measure, utilize time management properly, ask for help, model successful people, hire consultants and coaches, you will achieve more than you ever dreamed was possible.